A lot of people are on their way home on this national holiday for a long fall, and the eight-day holiday for cats and dogs who stay at home has become a problem for parents of pets. Having prepared meals for the hairy children in advance, opting for home feeding or foster care, some parents even placed the hairy children in a pet hotel or sent them directly to a pet school “for a few days”.
The pets have been valued as family members equally, as pets have become a way of life, and increasingly abundant forms of pet consumption have gradually created a blue sea for the pet economy.
There's more to be done.
Disruption of non-platform channels
"Ommy's guts are too small, pet shop cats and dogs are too many, and it's more trouble when he gets sick, so, like last year, I went to cat alleys to feed the house." The five-year-old cat who works at Jenan's ranch, who goes home to Hebei every year on the National and Spring Festivals, and how to settle the hairy children, has become a “first priority” to consider before the festival.
“Three years of experience with pets, 180+ history services, 100% order recognition rate for nearly 90 days.” According to the pastoralist ' s introduction, journalists have visited the cat alley program via Twitter, and have looked at the information from the pets. “It is more secure to find home-grown pet providers on the platform, but there are so few registered pet providers on the platform that I sometimes find pet providers on a little red book App post, which is cheaper than the platform, at around $40 a time, but less comfortable with the platform.”
The pastor's words were confirmed here by Chen, the visiting petist, who spoke of the market currently served by Chinan, who assessed them as “a matter of urgency”: “At present, the Platform's certification of pet providers is rigorous and there is a relatively complete system for evaluating complaints. But looking for other Apps on their own makes the quality of services difficult to guarantee. During this Fourth of July, when clients gave me feedback on the temporary increase in prices or malicious breach of contract cancellations by other home-based petists in the rainy days, many clients were in a difficult position of need and fear of unprofessional service, and were more intuitive towards home-based petists.”
Chen, who has had almost 10 years of experience with rearing, has been working part-time for the third year of home feeding, usually from small books and tremors. Chen told reporters that 23 clients had been served on this national holiday, 61 visits to the house, and a total of 2,200 gross revenues, and that income had declined over the previous year, “because now the pet economy is on fire, more people know, more people choose to work part-time in this profession.” She said.
Cats and dogs are on holiday and pets are staying at the hotel.
Foster care is the traditional preferred option for pet parents during holidays. On this national holiday, almost all the pet services available in the Jinan market to provide foster care are filled. In order to meet market demand, foster care has also moved from a monolithic to a pluralistic approach, with even a large number of hairy children staying at pet hotels during this holiday, in addition to pet shops, cats and dogs, pet hospitals and pet parks.
“The prices are 100 and 138 types of accommodation, which are charged at the same rate as hotel accommodation, and are charged overnight and checked out by two o'clock. Independent space, with thermo-humidometers, air conditioning, heat, 24-hour surveillance for seven days. ". Jenan, the director of the time pet park, would like a journalist to present the price of the pet foster room and its design.
“The number of foster cats in the shop is 20 per cent and the number of dogs is 80 per cent. Because most cats are timid, we mainly provide home feeding services for cats at $60 a time, but only in the small area where the shop is located, and are basically old customers.” The director of Jenan's pet shop, Rendang, introduced the journalist. The foster care areas in the store are divided into small compartments of various sizes, and several foster dogs are resting in cages, and each dog is carefully prepared for a small bed.
Yeung told reporters that foster care prices were differentiated according to the dog's shape, with big dogs (e.g. golden hair) holding 60 yuan/day, single foster care 80 yuan/day, small dogs fostering 40 yuan/day, small single foster care 60 yuan/day, mainly providing services such as feeding, water change, walking dogs, etc.: “This year and previous years have been fixed half month to three days in advance, and all will have been completed by the day before the National Day. The National Day is in line with normal prices, but during spring, prices will generally increase by about 50 per cent.”
In view of the health situation of pets during foster care, there are also a number of parents of pets who visit hospitals on a daily basis who choose to stay in foster care at animal hospitals on holidays. Guelina, director of the Chinan Zoo Hospital, told reporters that this year's national holiday we received a dozen pets, all small animals who had been treated at our hospital. Parents, for reasons of trust and health, made an appointment with us at the earliest one month in advance, but after all, foster care was not the main hospital project, and was based on cages. Some owners bring their pet toys, mats, snacks to ease the anxiety of small animals. Because of the hospital's own advantages, hospital staff find that animals have health problems that can be dealt with in the first place.”
The hotness of the pet economy has increased the number of people entering the industry and has also contributed to the upgrading and standardization of services in the industry. At Jenan's time park, every dog in foster care here has a special service, with a full-time staff, who reacts in video and photo form to every day's extinction, walking, feeding, defecation, hair cleaning, and so on. “Every one of our accompanying pets is a dog trainer, who understands the changes in dog personality.”
However, under the blue sea, the market for pet consumption also hides concerns. When it comes to the development space of pet parks, it is true that now more “unprofessional” practitioners do not want to be killed by “inventory” and “live” becomes the most important.
“There are a number of workers in the industry who are blindly attracted to the industry, and there are more than 30 foster homes this year in the form of pet parks, which are highly competitive. When the industry is caught up in the inside, the pets are increasingly being raised by their peers, their appetites are not being satisfied, and many practitioners under the pressure of services and profits are closing down because they are not. There are also instances of pedestrians being dragged to death by outsiders.” He said.
New upgrading of the pet consumer chain.
Caring has become a lifestyle driven by emotional values, and pet consumption has been enriched by the evolution of pet relationships. The chain of pet consumption, consisting of pet food, pet supplies and a wide range of services such as pet beauty, entertainment, travel, etc., is being upgraded.
In addition to feeding, foster care and medical care, the heat of pet gardens and pet foods continues to rise as a result of the urbanization of living habits and rhythms.
"There's too little room in the house and in the neighborhood, so we can bring dogs to pet park on weekends, and we can go outside and change our moods, and we can build social groups with dog friends and relax, which is a very good way to go." Mr. Jinan is a beneficiary of the pet park and pet food industry, and he has two large dogs in his home who, in addition to taking dogs to the park for fun, buy pet food for two hairy children on weekends.
“This fresh fruit and vegetable meat is really popular, and this mid-autumn season, we also make crèche with fresh meat for the dog fosterers in the park.” That's right.
Distinguished from dog foods and cat foods, pet foods are pets that use natural raw materials such as fresh meat and vegetables to preserve the natural nutrients of foods to the greatest extent possible through the process of warm and cooking. In recent years, fresh food has become popular in pet rings because of its high moisture content. Data show that the topic of pet food is viewed over 300 million times on the small red platform and is popular on the Internet.
The founder of a box of horse-screeching is also looking at the timing of the next pet economy, creating a new retail brand of pet food, where customers can choose their own fresh foods, make them on site, as if they were spicy, and thus be called "spicy pets" by online friends. At present, there are more than 20 private shops in Shanghai and, on 7 May, 25 million United States dollars (US$) was announced as a result of which the pet industry has experienced a new high in recent years.
In recent years, the pet market has become one of China's most dynamic and potential tracks in the area of consumption, with continued warming in its “economic” sector. According to the latest figures of the White Paper on the Chinese pet industry 2025, the size of the Chinese urban dog and cat consumer market rose by 7.5 per cent in 2024, successfully exceeding $300 billion.
The President of the Sangdong Pet Industry Association also stated earlier that Shandong, as an important base for the national pet industry, had formed a complete industrial chain from the supply of raw materials, food processing and the manufacture of supplies to medical services. In 2024, the province of Shandong produced 566,000 tons of pet feed, accounting for 35.4 per cent of the country ' s total. In the face of new opportunities and challenges in the industry, Shandong is moving from “Pet Industries” to “Pet Industries Power”.
From the diversity of placement of pets during the national holiday to the continuous extension and upgrading of the pet economy's industrial chain, the Blue Sea map of the “economic” is becoming clearer. However, problems such as the absence of service norms behind the boom in the industry and the “inventory” caused by unprofessional competition also pose challenges to their healthy development.
As can be said: “We have to insist on upgrading our professionalism and the quality of our services in the face of competition and pressure from the industry in an effort to build our reputations so that we can find a new life.” In the future, as the demand for rearing continues to be released, only professional and normative will be able to meet the consumption needs of the general population, making the Blue Sea truly a place for sustainable development.
Source: Poster News