On the eve of the National Day and the Mid-Autumn Festival, Chengdu's market booms: On 18 September, the 13th TOPS Chengdu Contest was opened; on 19 September, the first Chengdu Life Fair and Young City High Buying Consumption season, the 25th Sichuan Mid-Autumn Food Fair and the 4th Chengdu Shao Bo were opened on the same day. Next, 2025, the Western Cables Industry Fair, 2025 Munich Brewery Festival Gala Week, Phoenix Farm Festival and the 3rd South-West Agricultural Fair will be held in advance of the festival, with a number of events giving power to industries and covering a wide range of areas in order to boost the city and to promote the country ' s mid-fall holiday.
"It's the fair that drives the energy of its economy."
On 18 September, the thirteenth TOPS Chengdu Contestation took the lead in opening the curtain. During the four-day rollout, a “fresh-up” industry dinner was presented for professional buyers, petists and consumers from all over the country with a collection of new products, forward-looking and immersive interactions. According to official data,
The journalists note that this year's Chengdu Carnival Conference has continued the iconic “neighborhood” concept of TOPS in the design of the exhibition's exhibition, and has crafted a number of feature blocks, including pet food, pet supplies, pet national cargo streets, Meow Street, Wangstar Street, original loading areas, pet health areas, small pets, and supply chain areas, which have not only greatly optimized the viewer's roving lines, but have also improved the atmosphere of immersion and landscapeization.
Walking on Meow Street, there are innovative cat-crawling displays and interactive devices everywhere; there is a surge of pets and domestic brands, which attract a large number of viewers for consultations; and in the original area of import, there is a great deal of international branding and a great deal of professional buyers.
In addition, the Chengdu Companion, which targets the popular theme heavyweight as “silver planets” and works in depth with the well-known design team “Taste Design” to create a highly visible visual image of the planet, not only with numerous pet friendly interactive devices and card-playing scenes, but also with a rich game-based exploration line that creates a deep-dry playground for peters and pets.
One stop to enjoy life: a show at the Tavern + Park
On September 19-21, the inaugural Chengdu Life Fair and the Yung City High Buying Consumption season were opened simultaneously at the New International Convention Center in Chengdu Century City and in the eastern part of Guiang Creek Ecopark. The event was developed by the British Association of Fairs in collaboration with over 260 national and foreign leading enterprises in the fields of pregnant children, tourism, jewellery, oral health, etc., and included multiple experiences such as brand growth salons, oral health lectures, joint medical consultations, IP tours, parent-child sports, non-removable works, picnic fairs, etc., in an effort to provide citizens with a layered and innovative lifestyle event.
The exhibition went beyond the traditional model to integrate the idea of "exposition plus" with the indoor exhibition and outdoor experience, redefine the city space and create a immersive carnival across industries and scenes. Under the “1+1+N” system, i.e., a main exhibition area (Stien Century Convention Centre), a household outreach area (Gay Creek Ecopark) and N-field child-family friendly activities covering the whole city, the exhibition is to be integrated with the city's quality and to activate the regional economy and enable a better life.
Activities focus on the four main areas of consumption of pregnant children, tourism, jewellery, and oral health, bringing together international and indigenous brands to present a new form of “quality life” and “future consumption” through scene innovation and interactive experience: the CBME, which brings together pregnant babies and children's fairs to show the needs of modern child-rearing families, such as mother and child supplies, snacks, children's travel products, home electricity, footwear, etc.; the Toy Authorization Area, which integrates international tides with IP, national tides and virtual IPs to build a whole-industry chain platform from incubation, authorization to produce; the Cultural Tourist Area, which uses COTTM resources to promote hot-gate areas, gardens and hotels to attract visitors to early travel charm; and the Oral Health Zone, which invites specialists from Sichuan Province's people's hospital, Cheng City Hospital, and Swe Thai mouth to conduct lectures and diagnostics to raise awareness of family oral health.
It is understood that the series of events during the exhibition, such as salons, health lectures, cultural exhibitions, towel fairs, and so forth, will continue and that citizens will be able to go to two main venues to participate in the experience of the `Kawayu-Mothers and Mothers' Industry Sharon', which focuses on consumer upgrading and market opportunities and how to improve family well-being through innovations in products and services; and the `Scientific Childcare Lectures' Joint CBME Dr. IP Project, which invites experts to spread knowledge about maternity care and childcare.
On 19 September, the 25th Sichuan Mid-Autumn Food Fair and the opening of the monthcake cultural festival will continue until 30 September. The exhibit, which was dedicated to the theme “The Queens of the Year and the New Year,” brought together nearly 200 business fairs at the 9th Hall of the Chengdu City Convention Center, featuring over 2,000 specialty products, ranging from sweet and soft moon cakes to large, geographically rich agricultural by-products, from a warm-looking atmosphere to immersed cultural interactions, with all-round images of the middle and autumn.
Journalists found that the “core character” of the show, known as the national festivities, had been the focus of attention with its distinctive features. The famous lunar cake brands of Yunnan Red Towers, Pan Xiaoming, Kunming Gyung Xian, Kim Gui Fung Fong, New Clouds, Yunnan Images, etc., have been brought together to convey a unique south-westerly flavor with cloud legs, flowers, etc. At the same time, local characters such as Yuenzu, Chuang, Tianlong, Hsien Yuen, Nantai Moon and Shindu Crown Garden, as well as a variety of brands such as Andrewson, Yuntai Moon, Tiantai Moon, Tianlong Luong Luong and Tiantong Music, have appeared, bringing a variety of classic tastes, such as soothing leather, drifting heart, wide style, and canton style, to show the zewarm and innovation.
The multi-faceted side event allowed the Mooncake Fair to become more than a “buy-and-buy” and more of an all-embracing, pro-poor, cultural experience. The conference on healthy feeding and health physiotherapy products, the presentation of the Todi aid in Gallo County, and the 2nd Psychiatry Festival were held in conjunction with the presentation and presentation of the Chinese-Autumn Bibliography competition for young people in Yong City, the Mid-Autumn Tea Festival and the High-quality Kawakawa Tea Specialization event, and the monthly pastry microphone-show delivery of the moon cakes, thereby enabling citizens to reap the full benefits of the mid-Autumn atmosphere and truly achieve the “Symchics of Music”.
19-21 September, the 4th Chengdu Shaqiya Expo was held at the Century City Convention Center. This exhibit, which covers an area of 22,000 square metres, brings together 107 well-known home brands, including furniture, building materials, household electricity and home-wide customization, to highlight the latest products and trends in the home industry and to create a one-stop shopping page for consumers. The sponsors expect that the three-day extension will attract more than 25,000 visits, directly leading to consumption of about $80 million.
In the view of industry, the recent intensive series of exhibitions, which have effectively covered the diverse and high-quality consumption needs of citizens and tourists, from the whole scene of hospitality to quality of life, has both focused on demonstrating the resilience and dynamism of the consumer markets in Chengdu, while at the same time taking full advantage of their role in linking production and consumption, supply and demand, promoting “breeding for business” and promoting the prosperity of the holiday economy and consumer markets, reflecting the positive role and effectiveness of the city in integrating life and mutual empowerment with cities.