The pet economy has continued to warm, and China's White Paper on the pet industry for 2025 shows that the urban dog and cat consumption market was 302.5 billion yuan in 2024, an increase of 7.5 per cent over the same period, surpassing health consumption for the first time, and that the “economic” has become an important engine of consumption escalation. During the nineteenth Customer Festival, the Bank of the Free Bank's credit card focused on a “three-hundred-thousand-three” transition strategy, focusing on quality consumption scenarios, launched a “high-haired super-love season” to leverage consumption growth with credit cards, while achieving “advanced integration” through the rights and interests of debit cards and building ecological closed loops in which credit cards and debit cards develop in tandem. Through innovative pet consumption landscapes and precision-concessional strategies, extended bank credit cards deepen the demand of young customers and high net value users, leverage financial leverage to leverage “emotional consumption” markets to give new impetus to transformational development.
As the role of the pet changes from a labour tool to a family member, the consumer demand of the pet owner increases to emotional companionship. According to the White Paper on Health Consumption of Chinese Pets, 2023, Chinese pet owners spend up to $5,200 per year on single pets, of which food, supplies and health services are the core expenditure orientation. Following this trend, the WBC credit card was launched on-line during the client festival, during a “broad-bite season”, and partners such as the United Web were easily selected to launch several events online in the WBC. Users of open bank credit cards and debit cards are entitled to $9.9 to purchase web-friendly explosives, including sodium urea towels, zeze scratching pets for braiding, cat mint cookies, and cat-and-bit snacks for the air, sea and sea.
In response to different user needs, the Bank's credit card also provides an interest-free split service for pets, covering a variety of levels, including basic new hands-on, daily maintenance and scientific excellence. The Bank ' s ability to draw $6180 in consumer money is further enhanced by the quarterly collection of pet supplies by users of the MasterCard. At the same time, the WBC credit card leverages the credit card credit card credit points by opening dozens of pets, snacks and 50 per cent credit-card users in the WBC City.
Guided by the “3 by 3” approach to transformational development, the Bank's credit card has been accelerating the expansion of retail integration since this year. The campaign designed credit cards, debit cards and entitlements around the consumer preferences of the pet owner, with particular emphasis on the coverage of the debit card users and the further integration of payment tools with the consumer landscape through double card moves. Users of debit cards receive $9.9 in excess of their value without having to bind credit cards, both lowering the consumption threshold and expanding the coverage of activities. “Integration” will not only increase the motivation of credit card users, but will also facilitate the two-way flow of credit card and debit card operations.
In the future, as pet consumption continues to expand from basic supplies to health, recreation, socialization and so on, wide credit cards will build on existing ecological advantages, further explore integrated consumption scenarios with more dimensions, continuously purge hundreds of billion-scale consumer markets and provide new impetus to the real economy of credit-card services and boost consumption dynamism.